A cost-effective smartwatch and a supermarket brand ketchup have been recognized as top products of 2025. Consumer advocacy group Which? meticulously evaluated over 2,000 items to identify standout products based on quality and value. Among the top 50 products highlighted, the Amazfit Bip 6 smartwatch stood out for its affordability compared to Apple’s offerings, receiving praise for its exercise tracking and GPS features. Asda’s Classic Tomato Ketchup also made the list for its rich flavor and lower cost compared to popular brands.
Additionally, the Skoda Elroq electric car, despite being the most expensive product in the ranking, was commended for its value and performance. Another budget-friendly product, Aldi’s Magnum Premium Washing Up Liquid, ranked well against its pricier competitors. The selection of top products ranged from electronics to household items, showcasing a variety of high-quality products.
Harry Rose, editor of Which? Magazine, emphasized the importance of products that enhance daily life at home. The top products of 2025 catered to the growing demand for quality, convenience, and enjoyment in consumer goods. The list included diverse items such as TVs, mobile phones, kitchen appliances, and outdoor equipment, reflecting a mix of innovation and practicality.
The top 10 products from Which? included the Amazfit Bip 6 smartwatch, Skoda Elroq car, Asda Classic Tomato Ketchup, TCL 55C7K-UK TV, Google Pixel 9a mobile phone, Beko Pro AeroPerfect BBIE12401AMP built-in oven, Shark NZ780UKT vacuum cleaner, RSPB Skylark Binoculars 8×42, Microsoft Surface Laptop, Copilot+ PC, and Aldi Magnum Premium Washing Up Liquid.